SERVICES: Squarespace Website Design, Website Structure & UX, Visual Direction

THE STORY: Lab Pilate, led by Summer Reed, is a Pilates studio dedicated to providing a welcoming and professional environment for clients to strengthen, stretch, and feel their best. When Summer reached out, she needed a new website that felt premium, clean, and client-ready, while clearly communicating her services and streamlining the booking process.

I created a Squarespace website with a minimal and modern aesthetic, designing every page for clarity, ease of navigation, and visual appeal. The structure guides visitors smoothly from learning about classes to booking sessions, while the visuals and layout reflect the calm yet strong energy of the studio. The final design balances approachability with elegance, giving Lab Pilate a digital presence that feels both inviting and professional.

KEYWORD: Calm, Modern, Minimal, Approachable, Strong, Elegant, Clean, Inviting, Refined, Balanced, Professional, Warm, Thoughtful